Snowball Express honors the family members of military men and women who have given their lives in service to our country.
This weekend, 1,700 military families from across America will head to Dallas for an event hosted especially for children who’ve lost a parent since the 9-11 attacks. It’s a time to celebrate the heroic lives of their family members, bond with others who can empathize with their experience and heal from the pain of losing a loved one.
“Christmas can be an especially painful time for military families,” says Buck Kern, Chairman of the Snowball Express and Director of Operations at Neiman Marcus. “Everything we do is designed to let them know they’re not alone and that we honor the memory of their fallen heroes.”
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